Let me be straightforward about something. When a specialty coffee company quietly shifts into a warehouse-scale facility, most people outside the industry shrug it off as a logistics update. But if you run a café in Dubai, if you are opening one, or if you manage F&B for a hotel group anywhere in the UAE, what Scarab Coffee just did at Al Qusais is worth understanding properly. Because it changes what is available to you as a business owner.
The new address is Jams Logistics Building, Warehouse 20, Al Doha Street, Al Qusais Industrial First, Dubai. The soft opening has already begun. And the people behind this expansion are not newcomers figuring things out as they go.
Who Is Actually Running This Company
Walid Ibrahim built Scarab Coffee around a specific idea: that coffee in a serious hospitality context is not a product purchase; it is an infrastructure decision. You are not just buying beans. You are deciding what technology handles your roasting, what systems maintain consistency across your locations, who trains your baristas, and who troubleshoots the whole thing when something goes wrong at 7am on a Friday.
Most café owners in Dubai piece this together from five different vendors and hope it holds. Scarab was designed from the beginning to be the one partner that covers the entire chain. Roasting; quality control; equipment; training; wholesale supply. That is the model.
The company draws its identity from the Egyptian scarab beetle; a symbol of transformation, of starting over, of building something new from raw material. That philosophy shows up in the actual work. Their Technical Manager Jose Tolentino has written publicly about the obsession with getting roast profiles right, about partnering with Typhoon Coffee Roasters specifically because the machine’s 100 percent convection technology fits the demands of a serious production roastery in the Middle East climate. These are not marketing decisions. They are operational ones.
The New Facility Is Not Just Bigger. It Is Built Differently.
The previous location in Al Qusais was already producing coffee for wholesale clients across the UAE. But the move to Warehouse 20 at Jams Logistics Building on Al Doha Street is a step into a different category of operation. More production capacity; a proper cupping lab for client visits; infrastructure that can support multiple wholesale accounts simultaneously without compromising on batch quality.
For a café group that is opening a second or third location, this matters. The question is never whether the first location can get good coffee. The question is whether your supplier can keep delivering that same quality to three locations, then five, without slipping. Scarab’s wholesale program was built to answer that question with a yes. The expanded facility makes that “yes” more credible than ever.
They are also running AI-supported roast profile calibration and real-time roast curve tracking as part of standard operations. This is not a pilot project. It is how the roastery runs daily. The technology ensures that batch 47 of your house blend tastes the same as batch 12, regardless of which staff member ran the roast that morning.
Why the B2B Angle Here Is Genuinely Different
Dubai has good roasteries. Several of them are excellent. But most specialty roasteries in this city are primarily café brands that also happen to sell wholesale. Scarab is structured the other way around. The core business is B2B supply and coffee technology. The café side exists to demonstrate the product; the wholesale and equipment side is where the company is genuinely building its future.
As an official distributor of Typhoon Coffee Roasters and Roest sample roasters across the Middle East and Africa, Scarab is one of the only companies in the UAE that can sell you the equipment, teach your team how to use it, develop your roast profiles, supply your green coffee, and then maintain your quality systems over time. That combination is unusual. Actually, it is close to unique in this market.
Cropster, the roastery management software that serious production roasteries worldwide rely on for batch tracking and quality documentation, is also part of the Scarab distribution portfolio. Again, this is not a company that just makes good espresso. This is a company that is building the infrastructure layer underneath Dubai’s specialty coffee scene.
What the UAE Coffee Market Numbers Actually Tell You
The UAE coffee market is now past AED 12 billion in value. Over 93 percent of consumption happens outside the home. Those numbers are cited often enough that they start to feel abstract. But translate them into street-level reality, and what you get is this: Dubai keeps opening new cafés, hotels keep investing in their F&B programs, and corporate offices are now expected to serve something better than filter machine coffee from a supermarket bag.
All of those businesses need a reliable specialty coffee partner. The ones who sign with Scarab Coffee Tech are not just getting a good product; they are getting a company that has invested serious money in technology and production capacity specifically to serve this segment of the market. The Al Qusais expansion is evidence of that commitment in physical form.
How to Actually Start a Conversation With Them
The most practical first step for any café owner or hospitality buyer is to book a cupping session at the new facility. Scarab runs these sessions specifically for business clients, not as a casual tasting event but as a structured evaluation where you work through their current coffee portfolio, understand what is available for custom blend development, and have a real conversation about what your operation needs.
The current portfolio includes origins like Colombia Queen Gesha, Ethiopia Guji Uraga, and Costa Rica Musician Series. Each one is presented with full profile documentation. If you want to develop a house blend with a specific flavour direction for your brand; that conversation starts in the cupping room at Warehouse 20.
The address again: Jams Logistics Building, Warehouse 20, Al Doha Street, Al Qusais Industrial First, Dubai, United Arab Emirates. Contact the team directly through scarabme.com or reach them at info@scarabme.com. If you are serious about your coffee program, it is worth the drive to Al Qusais.
Last modified: May 5, 2026
